The real power of PR inside its re-use. When you receive coverage, you need to re-use it wherever you can - add coverage content to your website, brochures, newsletters, proposal documents, emails, letters etc. Be careful not to duplicate the content word for word a person have approval from the publication, but summarising the life insurance policy in personalized words is ok. If you liked this report and you would like to get a lot more data with regards to Public Relations For Celebrities And Actors kindly pay a visit to our own page. And don't forget to provide a glossy folder of your coverage within your office reception - people will choose to flick through it above any magazines or newspaper publications.
One solution to solve this problem, minimally temporarily, is actually meet community media sales team members. There are many methods that you can be placed about doing it.